ACCOUNTANCY FOR FITNESS STUDIOS

Specialist accountant for fitness studios

Every fitness studio is different.

You might run small group training, strength, HIIT, spin, barre or something completely your own. But whatever happens inside your studio, the numbers behind it need to work.

Rent, instructors, staffing, equipment, class capacity, memberships and rising costs all affect what you’re actually making.

At Koyn, I specialise in accountancy and financial planning for fitness studios across the UK, helping you understand your numbers and build a profitable, sustainable business.

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A boutique fitness studio

A busy studio isn’t always a profitable studio

Full classes and growing revenue can look like a successful business.

But being busy doesn’t tell you how much money you’re actually making.

If instructor and staffing costs are increasing, your overheads are creeping up or some sessions are regularly running below capacity, more revenue doesn’t necessarily mean more profit.

And as your turnover grows, VAT can have a big impact too. Planning for it before you reach the registration threshold gives you time to understand what it could mean for your pricing, profit and cash flow rather than dealing with it after the fact.

The goal isn’t just to fill your timetable.

It’s to build a studio that is financially healthy and pays you properly too.

Know your numbers before you make your next move

Running a fitness studio means making financial decisions all the time.

  • Can you afford another instructor or member of staff?
  • Would adding more classes actually increase your profit?
  • Are you charging enough?
  • How many people do you need in each class for it to make financial sense?
  • Can you afford to invest in new equipment?
  • And is the business ready for a bigger space or another location?

Those decisions shouldn’t be based solely on how busy the studio feels or what’s sitting in the bank account.

I’ll help you understand what the business can actually afford, so you can make those decisions with the numbers behind you.

More than just your year-end accounts

Of course, I’ll make sure the accountancy side of your business is taken care of.

But your numbers are much more useful when we look at them throughout the year, not months after your financial year has ended.

Your accounts tell us what’s already happened. I want your numbers to help you plan what happens next.

Depending on the level of support you need, that could mean looking at:

  • How profitable your studio actually is
  • What the business needs to earn each month
  • Membership and class income
  • Instructor and staffing costs
  • Pricing and class capacity
  • Cash flow and what’s coming up
  • Planning ahead for VAT and tax
  • Paying yourself properly
  • Budgeting and forecasting
  • Planning for equipment, premises or expansion

Accountancy support that grows with your fitness studio

Not every studio needs the same level of financial support.

You might simply want to know that your bookkeeping, accounts and tax are taken care of while having a clear picture of where your business stands financially. Or you might want regular management accounts, financial planning and someone to sit down with you throughout the year to review your numbers and plan ahead.

That’s why Koyn has three levels of ongoing support:

Foundation

For getting the financial foundations right.

From £175 per month

Performance

For understanding your numbers throughout the year and making more informed decisions.

From £350 per month

Performance+

For fitness studio owners who want regular financial planning, forecasting and strategic support as the business grows.

From £600 per month

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DIGITAL COURSE

Planning to open your own fitness studio?

The best time to get your numbers right is before you open the doors.

Before you commit to premises, equipment and everything else that comes with opening a studio, you need to understand what the business will actually cost to set up and run.

You also need to know how much the studio needs to earn, how that translates into clients or memberships and how long your money needs to last while the business gets established.

The Gym & Studio Financial Roadmap is a step-by-step digital course that helps you work through your start-up costs, monthly costs, Financial Target, VAT planning, cash flow and your first 12-month Financial Roadmap, before looking ahead to investment, hiring and sustainable growth.

£49

Explore the Roadmap

ONE-OFF FINANCIAL PLAN

Already have an accountant but need a financial plan?

You don’t necessarily need to change accountants to get more clarity over your numbers.

Maybe you’re thinking about hiring, investing in equipment, changing your timetable, moving premises or expanding the business. Or perhaps the studio is busy and bringing in good revenue, but you’re not seeing enough of that money yourself.

The Growth Accelerator is my one-off financial strategy service for studio owners who want to step away from the day-to-day and look properly at where the business is now and where they want it to go. Together, we’ll turn that into clear priorities and a financial plan you can actually use.

£495

Explore the Growth Accelerator

Looking for an accountant who understands your fitness studio?

Whether you’re looking for a new accountant, want more support with your numbers or you’re not quite sure what level of help you need, let’s have a chat.

Tell me a little about your studio, where the business is now and where you’d like to take it, and we’ll work out the right next step.

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